The Tourism 2030 initiative proposed by the Ministry of Transportation and Communications was approved by the National Development Council Aug. 28, highlighting government commitment to boosting the industry and visitor numbers.
 
The initiative centers on enhancing the digitization, innovation, resilience and sustainability of the tourism sector, the NDC said, adding that it aims to turn tourism into an NT$1 trillion (US$32.73 billion) industry by 2030.
 
Under the initiative, the Ministry of Transportation and Communications’ Tourism Administration will establish a specialized institute for training and promotion, the NDC said. The plan also seeks to attract more global travelers by expanding markets for business fair attendees, cruise passengers, digital nomads and high-end tourists, with average daily spending targeted to rise 2-4 percent annually, it added.
 
The NDC said 100 spotlight attractions and major events, including the Taiwan Lantern Festival, will be promoted to boost domestic tourism, adding that per capita tourist spending is expected to grow 2-4 percent annually.
 
The initiative also emphasizes balanced regional development, with the TA launching plans to promote cross-regional attractions and upgrade facilities in national scenic areas, the NDC said. The council added that diverse and sustainable tourism that highlights culture, ecology, farms, Hakka communities and Indigenous settlements is being encouraged.
 
The TA will also launch a smart scenic spot management website to boost efficiency and strengthen visitor safety. At the same time, its I-center information service will be upgraded to improve the quality of tourism services nationwide.
 
According to the NDC, as global tourism recovers, the government plans to attract more international visitors by staging additional concerts, conventions, exhibitions and sports events. These efforts, along with the initiative, aim to fulfill President Lai Ching-te’s goal of shaping Taiwan into a tourism-oriented country and driving economic growth, it added. 


Source: Taiwan Today (https://taiwantoday.tw/index.php)